A flexible packaging structure typically consists of multiple layers of materials laminated together, with each layer performing a crucial role in your packaging’s performance and presentation.
Each layer provides specific performance characteristics, such as:
Oxygen, moisture, or light resistance
Chemical resistance
Puncture resistance
Tear resistance
Rigidity
Glossy or matte appearance
Opacity or translucency
Heat sealability
Print receptivity
The example below shows the duties each layer performs within a basic five-layer extrusion laminated flexible packaging structure
Provides dimensionally-stable print surface
Protects the ink
Protects the barrier layer
Plays a role in burst strength & tear resistance
Adds to overall pouch strength
Provides another layer of protection for the barrier layer
Bonds the outside layer to the barrier layer
Hides the color of the barrier layer
Provides chemical resistance
Prevents moisture, light, and oxygen transmission
Bonds the barrier layer to the sealant layer film
Provides protection for the barrier layer
Allows the flexible packaging structure to be heat-sealable
Provides burst strength
Seals the product within
Protects the barrier layer
Based on your requirements (including regulatory, cost, and aesthetic requirements), packaging equipment, product formulation, projected life cycle, and distribution methods, we can custom-engineer and suggest optimal flexible packaging structures for each of your products.
Flexible packaging offers a wide range of customization. You’re able to select and optimize your product packaging in practically any shape or size to ensure you are meeting the needs and wants of your target market, and speaking their language.
The ability to print with high-quality graphics on most flexible materials allows you to reduce costs in labeling while adding the eye-catching impact your product needs to stand out among the competition in the retail space. This allows you to be more competitive in the retail space as well.
Unique and creative packaging is going to stand out on the shelf. This brings opportunity to drive more interest and sales your way.